Pango Platform for Performance Optimisation

Introducing Pango Platform

Pango Platform is an integrated SaaS advertisement management solution that helps comprehensive advertising agencies or digital marketing agencies efficiently solve various performance-related issues. With Pango Platform, marketers can manage multiple advertisers and utilise Pango's unique AI technology from ad operation to report generation.

🔸 Big Data Machine Learning (Audience) Targeting

• Creating similar targeting through machine learning after analysing visitor customer data

• Improving retargeting ad performance degraded due to cookie blocking

• Operating differentiated advertising strategies for each advertiser

🔸 AI Optimisation Advertising Solution

• Simple and convenient advertising operation system

• Ad operation system to improve the advertiser's KPI target performance

• Establishing advertising strategies through a self-developed advertising solution

• Generating customer data-centred automated AI reports (Excel, PowerPoint)

🔸 Performance Maximisation Pango Consulting

• SEO quality management service

• Media-specific script installation

• Customer optimisation targeting after analysing customer data

• Web page analysis for ROAS improvement

Pango Platform's Major Features

The major features of the Pango Platform can apply all functions and various solutions required in the process of digital ad operation work.

🔸 One Stop Ad Operation

Without the need to build a separate platform, you can easily operate from ad campaign creation to management just by integrating accounts by media such as Google, Naver, Kakao, Meta, etc.

🔸 Automated Advertising Operation and Various Management Functions

The big data automated AI Bot operates the ads automatically, saving monthly marketing time and making it easier for advertisers to respond through management functions such as media mix, keyword solution, competitor monitoring, etc.

🔸 Automated AI Report

It allows you to see at a glance media performance and other scattered data, and not only data but also generates phrases automatically for analysis results providing customer data-centred automated AI reports like Excel and PPT reports.

🔸 Utilisation of Various Pango Solutions

It supports utilisation with various solutions necessary for advertiser strategies such as SEO optimisation, growth hacking (customer analysis), customised ad engines, content targeting, brand safety, etc.