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Your Team Can Do It Too! Manual Work → Automation Revolution

Spreadsheet Marketing Data Automation Solution

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Spreadsheet Data Automation Solution: How to Improve Marketer Efficiency

Every marketer faces the same dilemma every morning.
They need to check the performance data of the campaigns conducted yesterday across various media and organise it into a spreadsheet to share with clients.
However, this process is not only repetitive but also time-consuming.
By utilising spreadsheet automation features, the burden of these tasks can be significantly reduced.

Spreadsheet settings screen
Spreadsheet settings screen

Why is Spreadsheet Automation Necessary?

Spreadsheets are a core tool for many marketers to manage and analyse data.
However, the daily task of manually entering and updating data decreases efficiency.
Especially for data that changes frequently in real-time, such as campaign performance, automation becomes crucial.
Automation solutions create an environment where one can focus more on core tasks (data analysis, campaign planning, etc.) instead of repetitive work.

Preview of spreadsheet settings screen
Preview of spreadsheet settings screen

Key Features of the Pango Spreadsheet Automation Solution

  1. Integration with Various Media: Automatically integrates performance data from various advertising channels such as Google, Meta, Naver, and Kakao

  2. Utilise Existing Templates: Marketers can continue to use the spreadsheet templates they originally used

  3. Specify Update Scope: Only the necessary parts can be updated automatically

  4. Set Update Schedule: Automation can be set for specific days and times

The Pango solution maintains the spreadsheet format that marketers have been using while automatically integrating the latest data.

Core Benefits for Practitioners

Time Savings: Focus on core tasks (data analysis, campaign planning, etc.) instead of repetitive work
Increased Data Accuracy: Minimises human errors in the data entry process through API integration
Supports Quick Decision-Making: Quickly share campaign performance with clients through real-time data

Changes After Implementation

In fact, many advertising agencies are now automatically updating campaign performance data daily after implementing the Pango solution.
Thanks to this, marketers can focus on core tasks such as performance improvement and campaign design instead of repetitive work, and clients can make quick decisions based on the latest data.

Transform employee capabilities into results and work hours into value with Pango's spreadsheet automation solution.

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